That's the call to local people this week with the launch of a major new masterplan that will play a key part in making Maidenhead town centre a vibrant heart of the community.
Called the draft Area Action Plan (AAP), it will be the basis for rejuvenation of Maidenhead town. But first, residents, businesses and community groups have the opportunity to be part of it by providing their views in a four-week consultation that starts on Monday 18 January.
The masterplan charts the way ahead with the aim of making Maidenhead:
• first rate for shopping
• a town where businesses want to be and people want to work
• a great place to live
• a top class centre for entertainment and leisure
• a place with good roads and public transport.
Based on comprehensive Maidenhead research and consultation, the plan sets out some of the things people want to see in the town centre, including: more exciting buildings and streets; new shops, homes and businesses; attractive public spaces and walks; water, trees, planting and public art, and better ways of getting across town with new pedestrian routes.
Bob Dulson, independent chairman of PRoM (the Partnership for the Rejuvenation of Maidenhead), said: "This is a significant point in planning for our town centre. We now have a draft plan that, once approved by the council and the planning inspectorate, will have the clout to make sure we get the sort of town centre we want and put Maidenhead back on the map."
Cllr David Burbage, Conservative leader of the Windsor and Maidenhead council and PRoM member, thanked everyone in the community for their input into the rejuvenation process so far. He said: "It's taken a huge amount of hard work to get the plan to this stage. Local people have been involved all along the line and now we want them to be part of the masterplan itself so that it truly is a plan for Maidenhead with the views of residents at its core."
Cllr Simon Werner, Windsor and Maidenhead Liberal Democrat leader and PRoM member, said: "Maidenhead has such a lot going for it already but this gives us a real focus for change and development that will help the town achieve its full potential for shopping, business and leisure. This is a key point in the rejuvenation story and it's vital that local people are involved every step of the way."
The masterplan highlights six areas as prime sites for re-development:
• Broadway Triangle - a major retail development, including offices and apartments, connecting the High Street with the station
• West Street area - homes and offices with new access to Kidwells Park making it part of the town centre
• York Road area - a town square and waterside walks in a mixed-use scheme with offices and housing, which could be the site for a concert or conference centre
• Railway station - a transport hub centred on a re-vamped station and linked to the town centre
• High Street East - homes and restaurants clustered round a widened York Stream near Chapel Arches
• Stafferton Way - commercial opportunities in new office accommodation and extra parking close to the station.
It also sets out themes for Maidenhead's rejuvenation:
• A place to enjoy and visit - new streets, a town square and public areas by the waterside
• A place to shop - more shops, better streets and a lively public piazza
• A place to live - more homes to give the town centre a living heart
• A place to work - bringing more people into the town centre and boosting rejuvenation
• A place of distinction - a vibrant, stimulating town centre that's here for the long term and 'distinctly Maidenhead'
• A place that's accessible to everyone - welcoming to residents and visitors alike and designed to help people who don't find it so easy to get around.
The consultation is open to everyone to have their say. A summary of the draft masterplan is featured in the Maidenhead Advertiser of Thursday (14 January) and the complete version is on the council's website www.rbwm.gov.uk (link from the home page). Copies are also available in the Town Hall and borough libraries.
A warm invitation is also being issued to local people to an exhibition of the draft plan taking place as follows:
1st floor Town Hall - 26, 27 and 28 January
Foyer area by Sainsbury's - 29 January
Nicholsons Shopping Centre - 30 January
Magnet Leisure Centre - 1 and 2 February
Views are welcome
• by email at planning.policy@rbwm.gov.uk
• online at www.rbwm.gov.uk
• by post to Maidenhead AAP Consultation, Freepost RLYH-SHYR- JUXJ, Town Hall, St Ives Road, Maidenhead SL6 1RF.
Closing date for the consultation is Friday 12 February.
The Royal Borough of Windsor and Maidenhead