Maidenhead & Windsor

Staff at Royal Windsor Information Centre are again celebrating after a ‘mystery shopper’ scheme found the service they provide to be the fourth best in the South East - and the centre was ranked 16th in the UK overall.

The mystery shopper assessment involved representatives from VisitBritain - the national tourism agency - posing as customers and visiting, telephoning and emailing tourist information centres in the UK to assess their services. Each site received two enquiries by telephone, two by email and one agent visit. The information centres were judged on many different factors, including staff attitude, the value of information provided, the efficiency of the service, the centre’s accessibility, signage and cleanliness and the display of leaflets.

Cllr Elisabeth Barton, chairman of the visitor management forum, said: “This is wonderful news for the dedicated staff who provide an invaluable service to the millions of visitors who come to the Royal Borough each year.”

Julia White, Windsor and Maidenhead visitor manager, said: “This recognition is an incredible achievement and testament to the talented staff. When we were surveyed last year - during our move from High Street to the Old Booking Hall - we were ranked at the lower end of the scale in relation to other information centres, so to be in the top 20 is amazing after just 12 months’ work. I’m sure next year we will make it into the top 10.”

Royal Windsor Information Centre is based in the Old Booking Hall, Royal Windsor Station.

The Royal Borough of Windsor and Maidenhead